Crystal Palace announce new shirt sponsor for 2020-21 season
Crystal Palace have struck a deal for W88 to be their new shirt sponsor for the 2020-21 Premier League season.
The W88 logo will feature on the front of the club’s adult home, away and third shirts.
W88 is an onling gaming brand which offers sports betting, live dealer casino, poker, slots and lottery games.
Palace chairman Steve Parish said: “We are delighted to welcome W88 as a new principal partner and shirt sponsor for the 2020-21 season.
“As the club begins a record eighth successive season in the Premier League, the most-watched league in the world, our international fanbase continues to grow.
#CPFC 🤝 W88.
We are delighted to announce a sponsorship deal with leading global online gaming brand, W88, who will become our new shirt sponsor for the 2020/21 season.
— Crystal Palace F.C. (@CPFC) August 3, 2020
“We share a common ambition to further extend our international footprint and we look forward to working in partnership with W88.”
Hilly Ehrlich, W88 business development manager, said:
“We are delighted to be working with Crystal Palace, a club with a rich history in South London spanning more than a century. Apart from working closely with the club’s management and players, we are also excited and looking forward to engaging with Palace fans, both in England and around the world, for a successful partnership. W88 has a global footprint and is a brand which represents integrity, trust and excellence”.
Palace were the first Premier League club to agree a partnership with charity GambleAware in 2018.