Charity calls to fill storage unit with Easter Egg donations
A food redistribution charity fighting food waste and hunger in London is looking for chocolate egg donations to fill 34 storage units as part of an Easter Egg campaign.
The Felix Project has joined forces with storage company Access Self Storage on a mission to fill each empty 2.5m2 storage unit with easter eggs.
To fill the container – which is about 9ft high and 3ft wide – the team will need to collect about 200 boxed supermarket Easter eggs, with any extras spilling over into a larger unit.
There are seven donation sites across South and west London, including York Road in Battersea, Willow Walk in Bermondsey, Kempshott Road in Streatham Vale, Norwood Road in West Norwood, Gresham Way in Wimbledon, Lots Road in Chelsea and Effie Road in Fulham.
Access Self Storage has run an Easter egg campaign each year since 2011, donating thousands of eggs through food redistribution charities.
If every store fills its 2.5m2 container this Easter, that’s almost 8,000 Easter eggs that can be collected, all to be distributed to those in need, locally and across the UK.
Recent research found 1.5million adults in London alone are struggling to afford to eat every day and 300,000 children are at risk of missing their next meal.
Richard Smith, head of food supply at The Felix Project, said: “We know that many families struggle to afford to feed their families and at times like Easter parents often feel more pressure to spend money they do not have on luxuries like chocolate eggs.
“Being able to get them from their food banks or other support service is a huge help and means they do not have to worry about their children going without.”
Staff have already begun collecting eggs and donations can be made at the store between March 1 and 25, ahead of the charity collection and distribution in time for Easter.
Pictured top: The camping has seven donation points in South and west London for people to support the initiative (Picture: Professional Images/@ProfImages)